News > Cross-Training and Continuity When Disaster Strikes

Cross-Training and Continuity When Disaster Strikes

Cross-training and Continuous Learnings

The new COVID-19 reality not only underscores the importance of frequent and close communication, but of cross-training.


What if one of our team members falls ill with this highly contagious virus, or his parent, grandparent or child contracts it? We must support that member, learn to adapt and keep the trains running.


We not only have developed business continuity plans. We have lived them. We learned the importance of planning and cross-training in the real-life school of disaster response.

Not the First Time

We at Dasher were flooded out of our low-slung brick building on Cameron Street when Hurricane Irene roared through the region with high winds and torrential rain in 2011. We had to relocate our offices within hours, and still maintain our workflow.


That experience taught us countless life lessons about hardship, strength and even gratitude. We reinvented, we adjusted, we rose above it.


It helped us rediscover our appreciation for our employees who are enduring grief and trauma in all forms. It helped us to realize that we are our people.


With all the business challenges created by the economic shutdown, most companies are, understandably, trying to minimize expenses. Travel is restricted, so at least that budgetary allocation is a readily apparent expense to cut.


Emerging Stronger

It might seem counter-intuitive, but we are using this surreal time to double down on training.


We’re delivering our signature Dasher Academy for Purposeful Living virtually. We are teaching our team the fundamentals of Word, Excel and SharePoint. These investments surely will pay dividends long-term.


This is another way to show our team that we believe in our employees, we want to improve their lives and that we all will emerge stronger from the pandemic.


In the end, high water recedes, vaccines are developed, tragedy loses its sting. We can move; we can move on; we can rebuild and still be together. When the lock-down is over, we can re-enter society better, closer, more capable and grateful for the experience.


Dasher is a data-driven, customer contact services operation with a focus on communicating complex messages to diverse populations. Specific capabilities include face-to-face communications provided by our field teams, customer engagement strategies provided by our call center and member engagement staff, and secure, complex, variable mailing services provided by our production team. Dasher is an experienced Minority, Women and Disadvantaged Business Enterprise (MWDBE) with a bestselling book, The Talent Pool,” and is certified by AICPA with the SOC2SM Type2 data certification and validation.

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